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K-Beauty Import Guide · Latin America

🇧🇷Import Korean Cosmetics to Brazil

Registration, duties and freight — what a distributor needs to bring K-beauty into Brazil, with vetted Korean suppliers at 0% commission and one logistics partner from supplier to shelf.

ANVISA
Grade 1 notice / Grade 2 registration
RADAR
Importer licence required
DAP
Workable incoterm (not DDP)

Why Brazil

Brazil is Latin America’s largest beauty market and K-beauty’s fastest-climbing destination in the region — Korean cosmetics exports to Brazil grew 86.4% year-on-year in the first half of 2026 to USD 43.4 million. Entry is slower than in Mexico because every product passes ANVISA first, but the payoff is a market of 200 million consumers with strong skincare habits.

Product registration in Brazil

Competent authority: ANVISA (Brazilian Health Regulatory Agency)
1

Brazilian importer with RADAR

Only a Brazilian company licensed in RADAR can access Siscomex, file the import declaration and pay the taxes. A foreign exporter cannot clear cargo in Brazil — this is why shipments move DAP, not DDP.

2

ANVISA notification or registration

Cosmetics are split into Grade 1 (lower risk — notification) and Grade 2 (higher risk, e.g. sunscreen, anti-acne, children’s products — full registration with safety and stability data). Filing is done by the local holder through ANVISA’s system, with a Korean Certificate of Free Sale.

3

Portuguese labelling + import licence

Labels must be in Portuguese (product name, ingredients in INCI, lot, validity, importer and ANVISA number). Cosmetic shipments clear through ANVISA’s sanitary control on the Portal Único Siscomex, so the import licence is released before customs, not after.

Typical lead time: Grade 1 notifications can be effective quickly once the dossier is accepted; Grade 2 registrations commonly take several months, and sunscreens are the slowest. Plan the regulatory track before booking the first container.

Duties & taxes

Import duty

Korea has no FTA with Brazil or Mercosur, so the Mercosur common external tariff applies. Brazilian import tax is layered — import duty (II), IPI, PIS/COFINS-Importação and state ICMS — so the effective landed cost is well above the headline duty rate. Confirm the rate for your NCM code before pricing.

VAT / sales tax

There is no single VAT: PIS/COFINS-Importação is federal and ICMS is charged by the destination state at rates that differ from state to state. São Paulo and Santa Catarina are the usual entry points and their treatment is not identical.

Estimate your landed cost per HS code with our free import duty calculator. Open the import duty calculator

Regulations, duty and tax information is general guidance and may change. We confirm the exact requirements for your product and HS code before every shipment.

Shipping from Korea to Brazil

We consolidate LCL and FCL cargo from Busan every week. Below are indicative LCL rates from our internal tariff — the same data our freight team quotes from.

Destination portLCL rateTransit
SANTOS$90 / CBM34 days
BETIM - BELO HORIZONTE (VIA SANTOS)CASE BY CASE35 days
CANOAS (VIA SANTOS)$155 / CBM36 days
ITAJAI (VIA SANTOS)$155 / CBM35 days
NOVO HAMBURGO (VIA SANTOS)$155 / CBM36 days
PARANAGUA (VIA SANTOS)$155 / CBM35 days
RIO DE JANEIRO (VIA SANTOS)$155 / CBM35 days
RIO GRANDE (VIA SANTOS)$155 / CBM35 days
SALVADOR (VIA SANTOS)CASE BY CASE38 days
SAO JOSE DOS PINHAIS (VIA SANTOS)$155 / CBM35 days
SAO PAULO (VIA SANTOS)CASE BY CASE36 days
SUAPE (VIA SANTOS)CASE BY CASE40 days
VARGINHA (VIA SANTOS)CASE BY CASE35 days
VITORIA (VIA SANTOS)CASE BY CASE37 days

Indicative LCL ocean rates from Busan, Korea — from TY's internal tariff, updated regularly. Ocean freight portion only; your final door-to-door quote covers the full cost.

How importing with TY works

01

Tell us your product

Send your category, target price and market — the matching form takes 3 minutes.

02

Supplier match + all-in quote

Within one business day we propose a vetted Korean supplier and a total landed-cost quote.

03

Samples & first order

We arrange sample shipping and consolidate small first orders with weekly LCL departures.

04

Ship, clear, deliver

TY handles export docs, ocean or air freight, customs coordination and final delivery — tracked on our portal.

Frequently asked questions

Do I need product registration to import Korean cosmetics to Brazil?

Yes. Every cosmetic needs an ANVISA notification (Grade 1) or registration (Grade 2) held by a Brazilian company before sale, plus Portuguese labelling. Because only a RADAR-licensed Brazilian importer can clear customs, we ship DAP: TY handles pickup, ocean freight and delivery to Santos, and your importer clears with documents we prepare.

How long does shipping from Korea to Brazil take?

LCL from Busan to SANTOS takes about 34 days port-to-port. Add customs clearance and inland delivery for the full door-to-door timeline. We consolidate weekly, so small first orders move fast.

What does DAP shipping mean for my order?

DAP (Delivered at Place) means TY delivers to the agreed place in Brazil — pickup in Korea, export clearance, ocean or air freight and final delivery are all on us. Import clearance, duty and taxes are settled by the importer of record, because only a locally registered importer may clear customs there. We prepare the clearance documents and quote our side in full up front, so the only open variable is the duty your HS code attracts.

More import guides for Brazil

Ready to source and ship from Korea?

Tell us your product and market — we reply with a matched Korean supplier and an all-in landed-cost quote within one business day. 0% commission: we make money on shipping, not on you.